Audience: People who are interested in what MacDonald's is like. (other people's opinions)
Purpose: to show people that MacDonald's is a good place to get food from as they are cheap (shows a price)
Format: It's a Poster from America that isn't used anymore.
Interesting Language Feature: by the writer/creator of the advert using the words 'real good' it makes people feel happy and more inclined to visit the restaurant.
How does the gender of the Audience affect this text: Both genders would be the target audience in this advert and so the producer of this poster would have wanted to show a young boy which would attract girls as they might think he's 'cute' etc. sand the boys as it shows that other boys eat at MacDonald's.